Google Tag Manager for Marketers: Smarter Tracking & Streamlined Analytics
A 43-page practical, marketer-friendly guide + bonus tools to help you set up, launch, and maintain GTM like a pro — without needing to know code, break your site, or call in a tech team every time you want to track a button click.
Want smarter tracking without relying on a developer for every change?
Feel like tracking and analytics are always just out of reach?
You know you should be tracking more.
You’ve heard about GTM.
You may have even logged in once… and logged right back out.
If you've ever asked:
“How do I set this up without messing things up?”
“Can I track conversions and events without hiring a developer?”
“What do triggers and variables even mean?”
“How do I make GTM work with GA4, ads, and ecommerce?”
This guide is for you. It’s simple, clear, and made for marketers — not coders.
GTM isn’t just a tool — it’s your analytics superpower
Google Tag Manager (GTM) puts the power back in your hands — so you can track what matters, run better campaigns, and make data-driven decisions with confidence.
What you’ll learn
Your Investment: Just £57 £27
That’s all it takes to finally feel confident using the tool that powers millions of high-converting websites and campaigns.
Plus! You’ll get exclusive bonuses worth £30 for FREE
✅ Exclusive podcast episodes breaking down each chapter
✅ Glossary of Key Terms so you don’t get lost in the tech
✅ Building a Tagging Plan – Track What Matters (Not Everything)
✅ Debugging, Testing & Maintenance
✅ Offline Conversion Tracking + CRM Integration
✅ Retargeting and Remarketing with GTM
✅ Tagging Plan Spreadsheet
This is everything you need to take control of your tracking — no coding required.
